Acecareer

Comprehensive Digital Marketing

Master the art of online growth. Our detailed curriculum covers SEO, SEM, Social Media, and Analytics, providing the practical skills required to run high-converting campaigns for brands and businesses in Bangalore.

Download Course Brochure

3

Months Training

100+

Practical Hours

15+

Live Tools

100%

Placement Help

Expert-Led Syllabus Breakdown

Fundamentals & SEO

  • Basics: Digital Marketing vs Traditional Marketing, Inbound vs Outbound.
  • Keyword Research: Finding high-intent terms using Google Keyword Planner & Ahrefs.
  • On-Page SEO: Optimizing Titles, Meta Descriptions, Headers, and Content URL structure.
  • Technical SEO: Sitemaps, Robots.txt, Schema Markup, and Page Speed optimization.

Search Engine Marketing (PPC)

  • Google Ads: Setting up Search, Display, Video, and Shopping campaigns.
  • Bidding Strategies: Understanding CPC, CPM, CPA, and Maximize Conversions.
  • Quality Score: Optimizing Ad Copy, Relevance, and Landing Page experience.
  • Remarketing: Creating audiences and setting up RLSA campaigns.

Social Media Marketing (SMM)

  • Facebook & Instagram: Audience insights, Business Manager setup, and Ad formats.
  • LinkedIn Marketing: B2B lead generation and professional branding campaigns.
  • Content Strategy: Creating engaging content calendars and understanding algorithms.
  • Community Management: Handling brand reputation and customer engagement online.

Web Analytics & Data

  • Google Analytics 4 (GA4): Setting up streams, tracking events, and user behavior.
  • Google Tag Manager: Managing tags without coding knowledge (FB Pixel, Google Ads).
  • Conversion Tracking: Setting up Goals and E-commerce tracking to measure ROI.
  • Data Reporting: Creating visual dashboards using Google Looker Studio.

Career-Ready Outcomes

Brand Strategist

Learn to design and execute complete online branding strategies for various industries.

PPC Specialist

Master the art of managing profitable paid ad campaigns on Google and Social media.

SEO Consultant

Gain technical expertise to rank websites on Google's first page and drive organic traffic.

Expert Training FAQs

Do I need prior technical knowledge for this course?
No prior technical background is needed. Our course is beginner-friendly and starts with the absolute fundamentals of the digital ecosystem.
Do we work on live projects during training?
Yes. We emphasize practical learning. You will work on live campaigns, manage budgets (simulated or real), and optimize actual websites as part of your projects.
What certifications will I receive?
Apart from the Ace Careers Course Completion Certificate, we guide you to clear globally recognized certifications from Google (Ads, Analytics) and HubSpot.

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